Yappem is a social community that rewards customers for sharing their stories about products, brands and places they experience in life.
Co-founder and lead product visionary.
Led UX design and information architecture for iOS and Android platforms.
Explored and executed business partnerships with industry-leading brands.
Co-founder of Yappem. For users, we offered a rewards platform for vocal customers to become more informed and savvy in their daily lives. For brands, we offered a next-generation advertising solution on social networks that were personally customized and trusted for brands specific campaigns.
Had the opportunity to interact or work with personnel from many large brands including McDonald’s, Random House, Macy’s, Kohl’s, Wal-Mart, Under Armor, Ralph Lauren, L’Oreal, Johnsonville, Menchies, Bucketfeet and more. Lead UX architecture for both mobile platforms (iOS and Android) of Yappem. Total of 51K+ downloads, 10K+ MAUs with 4.5+ stars for the lifetime rating on each platform.